Hey! I am

Trang Nguyen

I'm a

About

About Me

Originally from Vietnam but I have been studying and working in different parts of the world over the last 15 years. I am a driven and resourceful individual that love to learn and to explore.

Combining my professional experiences, tech and business background, and passion for data, I am eager to combine and utilize my skills and experiences to bring value and growth to this knowledge economy.

Experience

2021-Present

Business Intelligence Manager - Data Analytics

audibene – BI Core Team (DE)

  • Implementing data pipelines and models with SQL and ETL process
  • Building reports in DOMO and performing ad-hoc analysis using Redshift and MySQL
  • Analyzing and communicating with internal stakeholders on their data strategies
  • Responsible for analytical projects from data gathering over analysis to the translation of results into business processes
  • Debugging and ensuring data quality

2016-2019

Mobile Business Analyst

Nestlé – IT Global Digital Hub (ES)

  • Developed an internal mobile analytics platform via multiple data sources and APIs
  • Developed platform to track the performance of 45+ external agencies and app developers
  • Monitored and analyzed 100+ Nestlé B2C mobile apps
  • Defined and grouped the most important KPIs enabling decision-making process for app owners
  • Communicated effectively product requirements and goals with stakeholders
  • Effectively cut the maintenance costs by reducing the number of badly performing apps by 60% while at the same time increasing the worldwide active users of the apps by 250%
  • Evolved product roadmap, created user stories, and managed backlogs
  • Facilitated and industrialized mobile frameworks and tools for all Nestlé markets
  • Benchmarked and researched competitors and industry leaders’ mobile trends and best practices

2015

Assistant for Relationship Managers – Intern

ANZ Bank – Commercial Business Unit (VN)

  • Consulted clients with banking procedures, paperwork, and applications
  • Sourced and identified risks and opportunities for new business prospects
  • Extracted, collated, and evaluated banking data on a weekly basis

2010-2012

International Student Service Assistant

Nicholls State University (USA)

  • Provided letter of acceptance, accommodation, class registration and other services for international students
  • Liaised with student’s organization to create an international community on campus
2010

Communication Officer – Official Contractor

British Petroleum Deep Water Horizon Oil Spill (USA)

  • Guided 2000+ Vietnamese fishermen in the Vessel of Opportunity Program
  • Served as an administrator and a communication officer in Vessel of Opportunity Program
  • Participated in union meetings with Department of Labor representatives and the fishermen community
  • Facilitated webinars and trainings, worked with requisitions, and tracked orders and supplies

Education

2019-2021

M.Sc. in Business Intelligence & Process Management

Hochschule für Wirtschaft und Recht Berlin - BSEL (DE)

Thesis: ISBERT - Develop a custom BERT Language Model for Scientific Information Systems Papers, focusing on citation with Approximate Nearest Neighbor and Clustering of Embeddings

  • Data Science
  • Data Warehousing
  • Enterprise Architecture for Big Data
  • Text, Web and Social Media Analytics Lab
  • Business Process Management
  • IT Security & Privacy

2015-2016

M.Sc. in ICT Strategic Management

Universitat Pompeu Fabra - UPF (ES)

Thesis: Data Management Strategy and Digital Technology in Fast-Moving Consumer Goods (FMCG) Industry

  • Networking Services and Infrastructures
  • Information Technology and Business Intelligence
  • e-Business Technology and Management
  • Entrepreneurship/Technology and Innovation Management
  • Operation Researchs

2009-2014

B.Sc. in Business Administration

Nicholls State University (USA)

  • Marjor in Management and minor in Marketing

2012-2013

B.Sc. in Business Administration

École Supérieure Du Commerce Extérieur (FR)

  • 1-year exchange program between Nicholls State University and École Supérieure Du Commerce Extérieur

Skills

Data Visualisation

90%
95%
Power BI
80%
Tableau

Programming Lang.

65%
60%
Python
85%
SQL

Web Development

75%
85%
HTML5
65%
CSS3

Business Process Management

85%

Product Management

80%

Data Warehousing

75%

NLP/Text Mining

65%

Microsoft Office

90%

Data Science

60%

Additional Info

  • Experience with agile methodologies such as Scrum and Kanban
  • Passionate about data mining, manipulation, and visualisation (Power BI, Tableau, DOMO)
  • Excel in analytics thinking and creative problem solving
  • Familiar with Big Data and BI tools such as MySQL, Redshift, SQL Power Architect, KNIME, DBeaver, Signavio, Hadoop, Spark, Disco, Alteryx, Pentaho, etc.

Projects

2020

Product Recommender with Association Rule Mining

As famously stated by Steve Job: “A lot of times, people don’t know what they want until you show it to them.” The paradigm now has shifted from the Consumer is trying to search for the right Product using Search Engine to where the Product finds the right Consumer with a Recommender System.

With an e-Commerce dataset provided by a German company specialising in marketing analytics and customer intelligence software, our project group has developed and tested a product recommender engine. This dataset was collected during Q1 2020 with more than 512K customers and 33K products.

  • The recommender engine was based on users clickstream data: View, Add, Buy
  • Association Rule Mining (ARM) was the main methodology
  • Both Apriori and FP-Growth algorithms were tested while implementing the model

2020

Twitter Fake Account Detection

With the Twitter dataset published by My Information Bubble (MIB), we wanted to see whether we can detect if the users are real, fake, or spam bots based on the tweets. This dataset was collected from 2013-2014 with more than 10K users and 10M tweets. Main highlights of the projects that we have done:

  • Conducted social graphs analysis and displayed visually with Networkx library
  • Implemented and published the graphs output on Docker registry
  • Using PySpark, different supervised learning text classification algorithms such as Logistic Regression, Random Forest, and Naive Bayes were applied

For full analysis, click here.

2019

CO₂ Tracker Mobile App for Climate Crisis

To combat with climate crisis and global warming, our Master project group has partnered with e.venture, a consulting company, in Germany to conceptualise a product that helps end-users to be more eco-concious with their spendings. The product is called carbono and its main functionalities are:

  • Purchased-Based CO₂ Tracker: automatically estimates and measures users' CO₂ emissions via daily banking transactions
  • Spending Management: manages users' balances and transactions from different bank accounts
  • Recommendation Platform: recommends users eco-friendly products and organizations

2019

E2E Data Warehouse Project

As part of a final project for our Data Warehouse module, we were asked to develop a data mart for the Sales department of Super-X company. The dataset was provided by our professor. The company’s aim is to analyze its business process with business intelligence tools to support internal improvement initiatives.

  • Identify a list of important business requirements for the Sales data mart
  • Developed the data mart via conceptual model and M/ER implementation
  • Performed data cleaning and data integration ETL processs with Talend and KNIME
  • Developed a reporting interactive dashboard with Tableau
  • Analyzed current process with process mining software Disco

Testimonals

Testimonials

All the below testimonials are published on my LinkedIn under Recommendation section.

Luca Dell'Orletta - Global Head Mobile Products and Applications at Nestlé Group

"Trang has a blend of business acumen and technical understanding, combined with a tremendous can do attitude and passion for data that make her a perfect fit for any digital product ownership role. She is reliable, hands-on, committed, enthusiast, a fantastic team player used to work in fast pace and international environments.

I could not recommend Trang enough and sure she will succeed in any role and challenge she will embrace! Thanks for the work you have done with us at Nestlé, Trang!"

Esha Jhangiani - Global Product Manager of Mobile & Apps at Nestlé

"When Trang Nguyen joined Nestlé, she started in our Mobile Platforms Team for a six-month internship. During the internship period, she managed our Nestlé App repatriation project, successfully bringing back numerous Apps under the Nestlé portfolio. During this project, Trang demonstrated her ability of effective communication with our stakeholders and her positive and problem-solving attitude. Apart from this project, she also participated in many initiatives in helping us improve, standardize and communicate our overall processes. She had soon become the go-to person for our receivers. With her participation in some of our key activities, Trang demonstrated that she was an asset to our team and therefore we offered her a permanent position in our team (...) Trang now as Business Analyst, continued to demonstrate and develop her skills in our key areas.

I hope I can have another opportunity to work with Trang in the future and I am confident that she will excel and be successful at whatever she does, not just by impacting projects and company goals but by also making a positive impact on the people she works with."

Gustavo Venegas - Mobile Product Owner at SCRM

"After having worked two and a half years with Trang in the same team, the one word that comes to my mind to describe her is "outpeformer". It is incredibly challenging and fun having her in your team, as she has this exceptional capability to deliver every task assigned to her with the highest quality, which sparks an extremely positive environment of continuous improvement around her. She is highly skilled in Digital Product Management, particularly in the identification of uncovered Business Needs and the discovery of high value solutions for users. On top of all that, she is super proactive and volunteers for all sorts of activities beyond her scope of responsibilities maintaining, nevertheless, a high level of performance.

Above all these professional perks, she is a kind, caring and super fun colleague with a great sense of humor and a huge heart. I really look forward to collaborating with her in the same team at some point in the future!"

Javier Martin - Digital Transformation Enabler at Nestlé

"I have had the pleasure to work with Trang during almost 3 years at the Global Digital Hub of Nestlé (Barcelona). She has demonstrated all the time a strong client orientation and an extraordinary expertise in the technical aspects of her product. She has been open to improve it with our feedback and always committed to deliver the best service. She is extrememly kind and friendly and it is a pleasure to work with her. I have developed 3 global mobile apps for some of the most iconic Nestlé brands during my time together with Trang in the Hub. She has always exceeded my expectations to support me in the preparation of all the analytics stuff and the presentation of her product to the business.

Trang has great communication skills that facilitate a lot her work with any kind of stakeholders. I fully recommend her and will be happy to collaborate again with her when the next opportunity shows up."

Kaushal Kapoor - Mobile Technology Specialist at Nestlé

"Trang is one of the most smart hard working colleagues I have had the pleasure of working with. Trang is a quick learner and has the talent of adapting to new technologies and performing to the highest of her abilities ensuring quality and delivery before deadline. Apart from good project management skills Trang is able to stay calm and make strategic decisions under stress. Trang is very nice to work alongside with and it would be a pleasure to work with her again."

Diego Peinador - Solution Architect at Nestlé

"Trang is a very good professional and better person. We’ve been working side by side for over three years and I enjoyed every minute of it, she creates a positive environment in any team she works with.

Trang is very skilled at Digital Product Management, she can talk with bussiness owner or the tech team in their own language, fixing any issues before they even appear. That’s, mainly, because she is very proactive and volunteers for any kind of activities beyond her assigned responsibilities, allowing her to learn new skills and understand better all parties involved. I would love to work again with Trang, if I had the opportunity."

Special Recognition

  1. Filippo Catalano - Group CIO at Nestlé: LinkedIn's post.
  2. Renaud Daniel - Global Head of Marketing, Sales, and eBusiness Tech at Nestlé: LinkedIn's post.

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Berlin, Germany

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